Erinn believes everyone has the power to make a difference, and she’s passionate about helping people and organizations do exactly that. Over the last 15 years, she’s led strategic communications initiatives for a range of organizations — from the Centre for International Governance Innovation and CBC-Radio Canada to a variety of small businesses and non-profits through her own social media consultancy. Whether spending time on the shores of Georgian Bay or exploring the natural beauty around her home in Wellington County, Erinn has a deep appreciation for nature. She volunteers restoring native plant habitat for pollinators and other wildlife, and is active with several animal rescue and advocacy organizations. A new but enthusiastic convert to birding, Erinn can often be found enjoying local trails with her dog, Fergus — Merlin app in hand.